Engagements where the business measurably moved forward.

Business challenge

Bookings were spread across phone, WhatsApp, walk-in and referral channels with no shared record. Referral partners had no visibility into slot availability, so roughly one in five leads went cold.

Our analysis

We mapped the full patient and referrer journey and quantified the drop-off at each step. The bottleneck was not marketing — it was operational: no unified availability, no referrer feedback loop.

Strategy

Consolidate booking on a single platform, expose availability to referrers via a partner portal, and automate confirmations and follow-ups over WhatsApp.

Implementation

Delivered a booking backbone, referrer portal, WhatsApp automation and a centre-level operations dashboard over a 14-week engagement.

Outcome

+34%

Bookings within 90 days

−58%

Manual referral effort

4.7/5

Post-visit patient CSAT

Business challenge

Production, quality and dispatch data lived in disconnected spreadsheets across three plants, making variance impossible to trace and slowing order commitments to 48+ hours.

Our analysis

The real cost wasn't data entry — it was the loss of decision velocity. Plant heads and sales couldn't answer capacity questions without escalation.

Strategy

Design a single operations data model, instrument shop-floor inputs, and give leadership a live control room with drill-down for each plant.

Implementation

Built an internal operations platform, shop-floor input tools and executive dashboards over five months, with change management for each plant.

Outcome

−41%

Order-to-dispatch time

12 hrs

Saved per plant / week

99.4%

On-time commitment accuracy

Business challenge

Senior consultants were spending up to 40% of the week on candidate status updates and coordination instead of shortlisting and closing.

Our analysis

Most communication was structured and repeatable — perfect for automation with human oversight on sensitive moments only.

Strategy

Introduce a candidate CRM, WhatsApp updates for scheduled milestones, and AI-assisted shortlist prep — leaving relationship moments to consultants.

Implementation

Rolled out a bespoke CRM, WhatsApp journey automation and AI shortlist assistant across three practice areas in eight weeks.

Outcome

3.2×

Faster candidate response

+28%

Placements per consultant

−62%

Manual status updates